We’re experienced with producing successful annual reports, technically detailed product catalogs, and general marketing support materials.
Dasal needed a catalog that would appeal to an architect's love of space and colour yet contain the engineering information required to spec in light fixtures. These two personalities are reflected in two distinct sections of the catalog, with a slight grey tone on all pages pertaining to the engineer.
Clean and consistent are qualities that MG Chemicals asked for when offbeat was assigned to freshen their brand. The challenge was in differentiating several different products which are, on the most part, clear liquids. Colour coding helps distringuish between product categories and individual products.
Emerging from the electrical industry as a major building solutions provider, Concept required a unique, professional visual identity to signify its more conceptual positioning in the burgeoning Calgary market. Offbeat provided Concept with a set of modular brochures which can be mixed and matched to tailor to potential clients.
The Resolutions Film Festival was the 2002 grad year show for the media, film and animation students of Emily Carr. A collaboration with an animation student produced the hybrid image that is used as the face of the brand. The tickets were colour coded to indicate the four different nights of showing.